![]() Instead, they integrate with a toolkit for third-party developers called Snap Kit, which allows them to create new product experiences that work with Snapchat's best features, like Stories, Bitmoji, the Snapchat Camera and more. To be clear, none of these are official Snapchat applications. The app also includes other Lens games, like "Never Have I Ever," "This or That," "Kiss, Marry, Block" and others. Like Yolo and LMK, Sendit also features a popular teen activity on Snapchat, anonymous Q&As. It jumped three ranks overnight from Monday to Tuesday, in fact. 57 on the App Store's list of top free apps. In other words, Snap's suspension hasn't stamped out demand for anonymous Snapchat Q&A apps, it only crowned a new app as the market leader. Most of these reviews are positive, saying the app is like "Yolo but better," for instance. But in the days that followed the suspension, "yolo" has become the second-most-used keyword in Sendit's user reviews, Apptopia told TechCrunch. Anonymous question-asking app YOLO has rocketed to the #1 US app position just a week after launching thanks to Snapchat.Sendit also received few user reviews before May 11, 2021. Friends can swipe up to open YOLO on iOS and send an anonymous question there that you then answer through another sticker posted to your Story.īuilt on top of the Snap Kit platform, YOLO uses Snapchat for login and Bitmoji profile pics to let you add an “ask me anything” sticker to your Snapchat Story. One source says “EVERYONE at my high school is using it right now.” And what’s crazy is that YOLO’s inventor tells me the whole thing was an accident. If you’re getting deja vu, you might be thinking of Sarahah. That app blew up in late 2017 by letting you attach a link from your Snapchat Story to your Sarahah profile where people could ask you anonymous questions…until it was kicked off of iOS and Android in early 2018 for facilitating bullying. Or maybe you’re thinking of how polling app Polly let Snapchat friends ask you anything before there was Snap Kit. Now the question is whether YOLO’s warning during signup that it has “no tolerance for objectionable content or abusive users” or its in-app flagging and blocking features will protect it from teen misuse or Apple and Google’s wrath.īut as with Sarahah, Secret, YikYak, and other anonymous apps before it, YOLO is vulnerable to being used to spread hate speech and bullying. Given school-age kids can get in trouble for insulting someone in the hallway, they’re quick to torment peers though apps, especially if they piggyback on one everyone already uses. ![]() Now Yolo’s developer, a startup called Popshow, is desperately trying to keep the app’s servers from melting and add new features so teens stick around. There was no publicly available info about who started Popshow, even in its trademark and incorporation filings. But after some digging, a source revealed that Popshow and YOLO were started by Gregoire Henrion, former co-founder and CEO of music video making app Mindie. It was just for us to learn” Henrion tells me in his first interview about his startup. “Let’s just put it on the App Store and see how people behave. Even we didn’t believe our eyes when we saw that. ![]() Henrion’s previous startup Mindie had let you share soundtracked video clips to your Snapchat story. It raised $1.2 million from Lowercase, SV Angel, Dave Morin, Troy Carter and more.
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